The Bentway

The Bentway Conservancy

The Bentway is a unique and innovative public space that transforms 1.75km underneath Toronto's Gardiner Expressway into a new gathering place for Toronto's growing population.

The Bentway was looking to debut its public space with the opening of a unique figure-eight skate trail. We developed a digital and outdoor campaign reimagining the possibilities of winter with visually arresting and artful depictions. The physical space under the Gardiner Expressway also designed by GDC strived to provide visitors with a welcoming atmosphere, encouraging exploration and interaction with space, art and people.

Ideas & Insights Design Digital Solutions Activations & Installations

The Bentway
The Bentway
The Bentway
The Bentway
The Bentway
The Bentway
The Bentway